VK Ads Functionality: Mini Review

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The social network Vkontakte never ceases to amaze users with more and more new functions. Now it is far from just a messenger of the past: it is also a dating site, a taxi service, and much, much more.

Among other innovations that are multiplying so rapidly that they wordpress web design agency can go unnoticed, the function of announcements has appeared. In partnership with the service Yula, Vkontakte has created a single catalog of goods and services. Thus, the user of any of these two services can gain access to the platform.

How to use this service? What are its advantages? We will tell  you all about it in this article




Services that facilitate sales, with the ability to publish photos and product specifications, have existed for a long time in various variations. So what is the advantage of the synergy between Yula and Vkontakte?

Firstly, the scale of the audience. Of course, having united, two giants of different segments were able to increase the number of users, thereby expanding the catalog of goods and services.

Secondly, well-known services managed to create a single portal, easily accessible and user-friendly in terms of interface. Thus, it is easier for users to find each other without leaving VK: sellers - a potential client and buyer; buyers - desired goods at reasonable prices.

Thirdly, Vkontakte allows you to place ads in thematic publics using the “suggest a post” function, which also has a beneficial effect on audience reach.

How to use the service via Vkontakte?


Posting a sale ad on Vkontakte or finding the necessary product in the catalog is even easier than it might seem at first glance. To do this, you just need to open the application and follow a few steps.

Type “ads” into the VK search engine. A whole catalog of goods will immediately open before you. You can find the desired goods by searching or using filters.

If you want to place your own ad, click on the blue button at the bottom of the screen, after which a small form will open for you to fill out. You will need to specify the title of the product, add a couple of photos as visual accompaniment, fill in the product description column, and also specify the category and cost.