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發表於 2023-12-27 16:54:27 |只看該作者 |倒序瀏覽
Therefore, think about the following about your customers: What are his fears and worries? What problems does he regularly face? What frustrates or stresses him? What profit is the target customer aiming for? At this point the positive things in life are in the foreground. Your customer strives for a sense of success in both his private and professional areas. So ask yourself what success consists of for him: What goals does he pursue? What wishes and dreams does he have? What makes him happy.

The approach to the empathy map The empathy map is best done in a workshop, with an ideal team size of less than 7 participants create. If the group is larger, it is Phone Number List recommended to form small groups. One meeting is usually enough time to complete the empathy map. All you need are Post-its, pencils and < /span> who guides the creation. The specific procedure consists of a few steps, which we will explain to you below.moderator. to be organized, there should be a digital whiteboardon which you can display the map so that all team members can read it.



Alternatively, you can create the empathy map online on a a whiteboard, a flipchart or a large pinboard.Characteristics and intentions While content marketing is about information and the procurement of highquality content and messages this strategy serves as a mouthpiece for open communication and direct exchange . The focus is primarily on social networks blogs and forums. The aim is to build an active community .

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